Liam Springate-Jones Liam Springate-Jones

The craft of SEO copywriting

SEO copywriting is a key part of any content marketing strategy. Read this article to learn about SEO copywriting best practices.

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Liam Springate-Jones Liam Springate-Jones

The value of thought leadership content

Thought leadership builds credibility, trust, and a positive impression of your brand. Here’s an article looking at the value of thought leadership.

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Liam Springate-Jones Liam Springate-Jones

Think like a journalist to write better content

We’ve all heard the phrase “content is king”. It’s the mantra of digital marketing. Modern marketers, however, need storytelling skills. Here are some thoughts on writing like a journalist to boost your content marketing.

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